Sales & Marketing

Life House won for its creation of a revenue management and marketing system (RMMS). The RMMS helps independent hotels double direct bookings by using metadata to direct searchers away from OTAs and back to their own websites featuring lower prices.

Beyond the prospects of using automated tools like a chatbot to prevent booking abandonment and save your team time, getting more data on what guests are asking helps to focus your resources and more effectively answer, “What do we do next to grow the brand?”

SOCi GeoRank gives brands a complete picture of their local search performance through an easily consumable, visual map display of how a brand’s locations are ranking against top local competitors at the hyper-local or block level.

Anticipating the post-pandemic travel surge, Mandarin Oriental unveils online presence to match the luxury experience of its hotels; results already indicate a significant impact on bookings and engagement.

Blaha brings extensive CEO and executive-level experience to Cendyn from several technology companies, including Khoros, Lone Wolf Technologies, PeopleAdmin, and Aptean.

"With all this rich data regarding guest behaviors and preferences, we can further tune our innovation cycles to take advantage of emerging trends in near real-time."

78% of SMBs say TikTok ads drive profits— majority within 6 months. More than half of restaurants and retailers that use TikTok say it’s extremely valuable to their overall marketing performance, according to Capterra research.

The acquisition will help organizations access the most-comprehensive travel-intent, pricing and inventory data to achieve higher ROI.

The expectations of hotel guests have changed, with some accelerated by the global pandemic. It’s no longer enough for a hotel to have an idyllic location and offer great services.

In partnership with Snapchat, Chipotle created an augmented reality lens that encourages fans to move their body and calm their mind with Chipotle-inspired exercises and meditation prompts.

The advantage of the metaverse is that companies are now able to create immersive and interactive experiences for customers, which potentially makes the metaverse a game changer.

KBP Brands turned to Vibes to boost consumer engagement, increase in-store traffic and grow loyalty at its KFC restaurants through the delivery of timely, personalized messages.